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15.16 Trademark Ownership—Licensee

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The owner of a trademark may enter into an agreement that permits another person to use the trademark. This type of agreement is called a license, and the person permitted to use the trademark is called a licensee. 

A license agreement may include the right to exclude others from using the trademark. A licensee may enforce this right to exclude others in an action for [infringement] [or] [insert applicable form of unfair competition from 15 U.S.C. § 1125(a)]. 

[The plaintiff is a licensee.]


Although 15 U.S.C. § 1060 requires that assignments be written, a license can be oral. 

In licensing trademark rights, the owner may include the right to sue for trademark infringement. The licensee’s right to sue originates from the license and is governed by the terms of the licensing agreement. See DEP Corp. v. Interstate Cigar Co., 622 F.2d 621, 623 (2d Cir.1980) (holding that because plaintiff was not owner of trademark, it lacked standing to sue under Lanham Act; any interests plaintiff had in were governed by terms of licensing agreement). See also Quabaug Rubber Co. v. Fabiano Shoe Co., 567 F.2d 154, 157 (1st Cir.1977) (holding that license granted licensee "the right to enforce the licensed trademark rights against infringers in the United States").